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Marketing Director, GuestReady and RentalReady

GuestReady
Lisbon
Full time
há 4 semanas

GuestReady is a leading short-term rental and hospitality services management company, operating in the UK, France, Portugal, Spain, and the UAE. Since our founding in 2016, we’ve aimed to revolutionize the short-term rental industry through innovative technology and a dedication to exceptional hospitality.

We’re Hiring: Marketing Director, GuestReady and RentalReady

We are looking for a skilled and strategic marketing leader to drive the international growth of both our consumer-facing property management brand, GuestReady, and our SaaS platform, RentalReady. This is a high-impact role across multiple markets and audiences, ideal for someone passionate about both hospitality and technology.

Your Role
As our Marketing Director, you will lead and implement the marketing strategy for both brands across B2C and B2B. You will manage a talented team, oversee multi-channel campaigns, and collaborate closely with sales, product and leadership teams across different markets to accelerate growth. You will shape our brand presence, create demand and position us as a market leader in short-term rentals and property management software.

Key Responsibilities

Strategic Marketing Leadership
✅ Define and execute marketing strategies in line with company objectives
✅ Build and sell, from awareness to conversion and retention
✅ Lead annual planning, go-to-market coptimise the full marketing funampaigns and global rollouts

Team and Budget Oversight
✅ Manage and mentor a growing marketing team
✅ Oversee and allocate the marketing budget, ensuring return on investment

Digital and Content Marketing
✅ Drive performance across SEO, SEM, paid social and email campaigns
✅ Develop content strategies that support lead generation and establish thought leadership
✅ Analyse marketing data and continuously improve campaign effectiveness

Brand and Communications
✅ Manage brand development, including visual identity and tone of voice
✅ Lead PR, communications and presence at key industry events
✅ Ensure consistency in messaging across all channels and markets

Cross-Functional Collaboration
✅ Work closely with sales to support pipeline growth and optimise the B2B marketing funnel
✅ Coordinate with product and tech teams to align messaging with feature releases
✅ Collaborate with local market teams to adapt campaigns regionally

What We’re Looking For
🔹 Marketing Leadership: At least 6 years of experience, and 3 years in senior leadership roles
🔹 B2C & B2B Proficiency: Demonstrated success in both consumer and B2B marketing, ideally in travel, property or tech sectors
🔹 Digital & Content Expertise: Strong knowledge of SEO, SEM, analytics and content strategy
🔹 Brand & Events: Experience building brand identity and delivering successful campaigns and events
🔹 Budget & Team Management: Proven ability to manage a marketing budget of €500k+ and lead a team of 5 or more
🔹 Sales Alignment: Understanding of CRM tools and B2B sales funnels, with experience partnering with sales teams
🔹 Industry Familiarity: Background in hospitality, short-term rentals, OTAs or proptech is highly desirable
🔹 Languages: Fluent English required; French or Portuguese is a plus

Desired Attributes
💡 Strategic and proactive, with strong planning skills
🧠 Entrepreneurial and self-motivated
🗣️ Excellent communicator, both written and verbal
🖋️ Creative, with a strong customer focus
📅 Organised and able to prioritise effectively
✈️ Passionate about hospitality, property, and innovation

Why You’ll Enjoy Working with Us
🏡 Hybrid working model
🍽️ Monthly food allowance
💡 Personal development stipend
🚀 Be part of a fast-growing travel-tech company
🌍 Multicultural and collaborative team environment
📚 Clear progression opportunities
🏥 Private health insurance
🧘 Focus on employee well-being
🐾 Pet-friendly office

We are excited to meet someone ready to lead marketing across two ambitious brands and drive real impact.

Diversity and Inclusion
At GuestReady, we celebrate diversity and are proud to be an equal opportunity employer. Our global team is built on respect and inclusivity, and we value the unique contributions of each team member. We welcome applicants from all backgrounds, regardless of ethnicity, gender, religion, sexual orientation, disability, age, or culture.


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