ABOUT US
Indie Campers is the leading campervan provider, dedicated to making road trips accessible and unforgettable for everyone. Innovation, product-led growth, and an unwavering commitment to our customers are at the heart of everything we do. With more than one million nights rented and travellers from 169 countries, we provide a single and trustworthy digital experience for road trips across the United States, Europe, and Oceania, offering multiple camper-van configurations and even the chance to buy one of our vehicles.
Our ambitions are big, and so are the challenges we embrace. We are scaling our Growth organisation to strengthen community trust, amplify our brand voice, and fuel the next wave of organic expansion worldwide.
THE ROLE
As Indie Campers Senior Growth & Community Specialist you will sit within the Growth team, reporting directly to the Growth Director and working closely to the CTO. Your mandate is clear: own Indie Campers’ public reputation, foster a vibrant community, and convert positive se
WHAT WILL YOU WORK ON?
- Manage Indie Campers profiles and conversations on Reddit, Google Business Profile, Trustpilot, TripDemonstrated crisis-management skills and ability to align brand voice across global teams.
- Advisor, X/Instagram, and new platforms that matter to road-trip travellers.
- Achieve more than 95 % response rate and less than 24 h median turnaround on every public comment or review, using playbooks you design and tools you automate.
- Champion our Customer Manifesto externally while liaising with the Customer Excellence team to ensure fast, root-cause resolution of escalated issues.
- Own the global public-score KPI (ratings + sentiment), analyse drivers, set quarterly targets, and propose initiatives to lift scores.
- Publish trust-building content including blog posts, how-to articles, AMAs, guest features, to showcase transparency and expertise.
- Instrument sentiment-analysis dashboards that combine data from reviews, social listening, and support tickets while surfacing weekly insights to Growth, Product, and Ops.
- Launch and manage influencer, UGC, and ambassador programmes that authentically amplify positive stories.
WHO ARE WE LOOKING FOR?
- 5 + years leading community management or online-reputation programmes for a high-growth consumer tech or marketplace brand.
- Proven track record improving ratings and sentiment on Reddit, GBP, Trustpilot, TripAdvisor, and multi-channel social support.
- Strong analytical chops, comfortable with SQL basics and tools like Looker/Metabase to build self-serve dashboards.
- Hands-on experience with social-listening & automation platforms (Sprout Social, Hootsuite, n8n/Zapier) to scale monitoring and workflows.
- Exceptional written and verbal communication in English, additional European languages are a plus.
- Demonstrated crisis-management skills and ability to align brand voice across global teams.
- People-leadership experience: setting KPIs, mentoring talent, and fostering a high-performance, feedback-driven culture.
- Basic SEO/content-marketing knowledge to maximise organic reach of trust-content pieces.
CORE VALUES AND OPERATING PRINCIPLES
- Customer First: Relentless in providing the best service at the best price to all customers.
- Ownership: Proactively take ownership and deliver on our goals.
- Committed: Work together, as a team, for the long-term.
- Learn, build and structure.
- Be precise and go deep.
